Franchise Social Media Marketing
Maximize Customer Engagement on Corporate and Local Levels
Results-Driven Franchise Social Media Marketing Solutions
Inconsistent branding can jeopardize the credibility of your multi-location company and hurt your reputation.
Thrive Internet Marketing Agency's franchise social marketing management services provide a cohesive strategy that ensures brand consistency and recognition on both corporate and local levels across all locations.
Through our results-driven franchise social media marketing solutions, we help you connect with your target audience on a more personal level, fostering meaningful interactions and driving business growth.
Leverage social media franchise opportunities to expand your company's reach like never before.
From franchise social media content creation and franchise social media ad campaign management to campaign monitoring and ongoing optimization, our franchise social media marketing experts are dedicated to delivering profitable results for your social campaigns.
Partner with us and let us help you not only enhance your brand recognition but also strengthen consumer trust and loyalty.
What Is Franchise Social Media Marketing?
Boost Brand Recall With a Unified Strategy
Maintaining consistent branding across multiple social media platforms can lead to a significant 85% increase in brand recognition.
Meanwhile, inconsistent branding across channels dilutes your brand's identity, making it difficult for customers to remember who you are.
Don't fall for the same rookie mistake – instead invest in franchise social media marketing solutions that drive brand recognition and engagement.
Franchise social media marketing involves creating standardized brand guidelines, content sharing workflows and communication strategies to ensure your brand is successfully represented and promoted across all locations.
Need help implementing social media marketing for franchise businesses?
At Thrive, we create a cohesive franchise social media strategy that maximizes engagement across corporate and branch locations.
Establish a strong, recognizable brand identity that drives growth with Thrive's social media management for franchise businesses.
Franchise Social Media Marketing vs. Franchise Social Media Management:
Which Is Best for Multi-Location Companies?
While both franchise social media marketing and franchise social media management are essential for multi-location companies, knowing which and how to use each strategy can significantly impact your business.
Both strategies have unique benefits and should be implemented based on the goals of your franchise:
Franchise Social Media Marketing
Franchise social media marketing (SMM) involves creating and sharing content on various social media platforms to promote your franchise business.
A franchise SMM strategy helps to increase brand awareness, generate leads and drive traffic to your franchises.
Franchise social media marketing services include:
- Crafting social media posts based on the central brand message
- Brand promotion and awareness building on various social media channels
- Creating a positive online reputation for the brand
- Interacting with potential clients and customers to build relationships
Franchise Social Media Management
The average user spends their time on seven different social platforms each month, making having a presence on each platform essential.
You can easily manage multiple platforms by outsourcing to a third-party agency or using franchise social media management software.
Franchise social media management software includes:
- Posting regular updates and content on social media platforms
- Managing comments, messages and queries received on social media
- Creating custom graphics, videos and other promotional material for social channels
- Developing a content calendar for strategic posting and sharing of content
Which Franchise Social Media Strategy Is Best for Your Multi-Location Business?
The simple answer is BOTH!
At Thrive, we found that combining social media marketing and social media management franchise services creates a well-rounded online presence that drives business growth.
Franchise social media marketing is a great way to showcase your brand and reach potential customers, while franchise social media management ensures your content is consistent and engaging across all franchise locations.
Create a Winning Franchise Social Media Strategy With Thrive Internet Marketing Agency
Launching your social media marketing for your franchise without a central strategy can lead to miscommunications between locations and a loss of brand consistency across the board.
Thrive Internet Marketing Agency's franchise social media solutions involve developing and implementing company-wide guidelines and location-specific content plans for each of your franchise locations.
Our team uses sophisticated franchise social media management software to publish content, monitor engagement and track results in real-time.
Why Your Business Needs Social Media Marketing for Franchise
Build a Loyal Customer Base and Drive Repeat Business
Social media is a top lead-generating franchise marketing channel for 93% of businesses. It significantly impacts consumer behavior with 87% more users likely to visit a brand's website and view products if they follow the brand on social media.
Furthermore, a positive social media experience increases the likelihood of a customer purchasing by 71%. Needless to say, franchise social media marketing is a strategy no brand can afford to ignore.
The social media franchise opportunities don't end there.
Franchise social marketing management allows you to:
Offer a Clear Value Proposition
About 85% of buyers rely on brands to solve their problems. With laser-focused social media marketing franchise job businesses can highlight the unique value proposition of particular services and use compelling calls-to-action (CTA) to encourage consumers to take action.
Boost Brand Equity
Boost brand recall by maintaining an active presence on social media. Frequent content sharing keeps your brand at the forefront of consumers' minds. This allows you to stay top-of-mind when they are ready to purchase or recommend your products or services to other potential buyers.
Utilize Cross-Platform Sharing
Social media allows you to share content across platforms for better reach. A social media agency develops strategies for creating and distributing targeted content on multiple platforms. They assist with establishing brand guidelines that franchisees should follow when sharing content on their social profiles.
Achieve Real Results With a Trusted Franchise Social Media Agency
A Proven Track Record of Success
Thrive's franchise social media company has worked with business-to-business (B2B) and business-to-company (B2C) brands of all sizes. Whether you're an enterprise with five or a hundred locations, we equip you with the tools to succeed.
See our franchise social media management in action below:
MULTI-LOCATION
ABA THERAPY CENTER
+668K
People Reached Through Social Media
+1,300%
Contact Form Submissions
A leading ABA therapy center tapped Thrive to enhance its lead acquisition strategy for its 60 locations. By employing a combination of paid social media advertising, video production and pay-per-click (PPC) marketing, we increased their website visits by 12,591 and leads by 20-fold.
MULTI-LOCATION RESTORATION
AND RECONSTRUCTION FIRM
+20M
Impressions
+4.3M
People Reached Through Social Media Ads
This multiple-location restoration and reconstruction firm wanted to boost brand recognition, generate leads and increase traffic across 22 locations. After adopting Thrive's marketing franchise social media solutions, the company reached 60,187 total traffic in October 2020.
Join us to supercharge your business's growth efforts. With our top-tier social media management franchise services, you're not just staying in the game – you're leading the ranks.
Ready to Elevate Your Franchise's Social Media Presence?
Let Markov's experts help you build consistency, engagement and recognition across all your franchise locations with a cohesive social media strategy.